If you’re looking to expand your law firm’s online presence, then creating a blog to host your firm’s content is an effective way to do this. But before you run to the internet and throw a blog together using a template, you should be aware that in order for your firm’s blog to show up in Google searches or to have any link building potential, you must ensure that: Your … [Read more...]
5 SEO Tips Your Law Firm Should Be Utilizing Right Now
Want to improve your law firm’s search engine optimization (SEO) practices in 2018? Consider implementing these five SEO methods. 1. Perfect On-page SEO Expect on-page SEO to continue to be a vital piece of Google’s algorithm for the near future because of the user experience (UX) it provides. Moreover, on-page SEO provides your users with context and organization for your … [Read more...]
3 Tips & Tricks to Boost Your Law Firm’s Organic Search Traffic
Analyzing your law firm’s content marketing strategy is one of the best ways to drive up your website’s organic search traffic. While you might not see results overnight, here are three effective techniques your law firm can use to start boosting your organic traffic today. 1. Write for Your Audience Your first step when developing a content strategy should be to perform an … [Read more...]
3 Commonly Overlooked SEO Blog Techniques for Your Law Firm
It can be hard to nail down a successful legal content marketing strategy when Google’s algorithm is continually changing or when there are mountains of misinformation floating around online. With all of these factors, it can be easy to overlook the most basic of SEO practices that every attorney website should be utilizing to develop a strong overall marketing … [Read more...]
3 Common Questions About Law Firm Marketing & Keywords
Dialing in the appropriate online marketing techniques can be difficult, regardless of your practice areas or geographic market. As lawyers prepare their online marketing strategies, common questions tend to crop up. Here are three questions we commonly get asked by lawyers and attorneys about keywords and online marketing: 1. What keywords will be most successful for my … [Read more...]