Your law firm has just launched its new website. Or maybe, after years of letting a very basic site just sort of sit there in cyberspace, you're finally getting serious about making a vibrant online place. You’re ready to get cracking and produce fresh legal content. Only one question: What should I write about on my blog? Here’s some tips for lawyers to help you break through … [Read more...]
What’s the Ideal Post Length for Your Legal Blog?
The marketing department at your law firm has decided that a blog is a good way to reach a new audience. They have asked you, a busy attorney, to be a regular contributor. Sure, you sigh. I’ll fit it in amongst the 90 hours of billable time I’m already working each week. The first question you probably have is simple and grudgingly asked—how long does this have to be? There … [Read more...]