The world of customer service is changing. People are more likely to find about your law firm online—especially if your SEO strategy is working the way it should. That means they’re more likely to want their questions answered while online. A FAQ page is a great idea, but you can’t anticipate every question about every possible situation. That’s why live chat for lawyers has … [Read more...]
3 Benefits Lawyers Get From Using Google My Business
You’ve probably heard all about the importance of setting up a Google My Business page. Maybe you’ve even gone so far as to get your firm’s page set up, at least in skeletal form. However, in the midst of the 1,001 other things you have to do, you’ve never really gotten around to making it a vibrant part of your legal marketing. We get it—but we also get that you’re missing … [Read more...]
Why You Need to Use the Best Directories for Law Firms
The best directories for law firms—sites like Enjuris.com—should be an important part of your marketing strategy. You might wonder why you need to go further than simply listing your practice in places like Yelp, Google My Business, Bing and other standard directory listings. The answer is that industry-specific directories produce important benefits, ranging from better SEO to … [Read more...]
Top Holiday Marketing Tips For Law Firms
As Christmas and the holidays get closer, people become busy and dealing with legal matters aren’t typically their first priority. But that doesn’t mean any problems or questions they have aren’t lurking in the back of their mind, to be acted on after the first of the year. That means keeping your services out front and center is still important over these next several weeks. … [Read more...]
Law Firm Naming Rules: What You Can & Can’t Be Called
It’s the most basic existential question for a law office, at least from a marketing perspective: what do you name the firm? This name will be on your business cards, your letterhead and it will be enshrined in the judicial system itself on the documents from your court cases. It’s how people will get to know you and how they’ll remember you. When you make your decision, here … [Read more...]
