Voice search is more than just another trend in the digital marketing world. It’s a user-friendly way of conducting searches that is growing and is only going to become more widespread in the years to come. Legal marketers who execute good strategies on voice search will be the ones who enjoy success in this brave new world. A recent study by the respected firm of … [Read more...]
4 Habits of Effective Law Firm Marketing
Law firm marketing is rapidly changing and becoming more challenging. Whereas old-school methods like billboards and the Yellow Pages are inherently limited in how much advertising they can offer, the Internet is different. Every lawyer can easily get a website and with most people turning to the web when they need legal assistance, you can’t afford to be left behind. Here are … [Read more...]
Local SEO Can Market Your Law Firm More Efficiently
Are you happy with your law firm’s website? Are you satisfied with how it’s fitting into your marketing strategy? Far too many firms underperform in the digital sphere. The quickest way to improve and market your law firm more effectively is to focus on local search. Local SEO is an entirely different animal than regular search marketing strategies, which are usually driven by … [Read more...]